Jeromie Rosa
    Copy That Compounds

    Behind the Copy with Claude

    A practical guide to article copywriting with Claude.

    Get a look at how I approach article copywriting with Claude. Use six prompts to bring together your material, audience and voice, then develop a first draft.

    Enter your name and email to access the mini guide.

    Laptop displaying Jeromie Rosa’s Behind the Copy with Claude guide

    The decisions behind an article, made clear

    Audience understanding, useful source material, the author's voice, clear reasoning, and human editorial decisions are what make an article work. The guide shows how I bring them together with Claude.

    Start from the business

    Establish the assignment, audience, author voice, and source material before drafting, so the article is grounded in what you actually offer.

    Research and draft with Claude

    Use the prompts and sequence to draw out the author's material, examine existing content, develop a plan, and produce a draft article.

    Edit and prepare delivery

    Apply editorial checks for facts, voice, and readability, handle client review and revisions, and prepare the approved document for publishing.

    What you'll find in the mini guide

    Work through six prompts in one Claude conversation, from your starting idea to a complete first article draft.

    Establish the context

    Set the assignment, material, purpose, and working preferences for the article.

    Define the audience

    Identify the reader, their questions, and what the article should help them understand.

    Bring in the author and voice

    Establish the real author's background, standpoint, and voice so the draft sounds right.

    Research an angle

    Draw out the author's material, then examine existing content and develop an article plan.

    Develop the first draft

    Use the gathered information to produce a complete first article draft.

    Explore examples and previews

    Three published-article examples and previews of my wider process across editing and delivery.

    There are five parts and six prompts because the research part contains two prompts. The outcome is a first draft, not an edited, approved, or published article.

    Access the Mini Guide

    A look at the wider copywriting process

    The mini guide also introduces the wider process behind my client work, from understanding the business to editing and delivery. These are previews of the wider process, not the full sections included with mini access.

    Stage 1: Understand the Business

    Build the background the work depends on, so Claude understands the business before any research or drafting begins.

    Parts
    • The Five Foundation Files: About the Business; Offers and Audience; Examples and Results; Voice and Writing Guide; Next Step and Links
    • The Claude Project: keeping reviewed background files, working instructions, and article conversations organized

    Stage 2: Build the Copy

    Research the reader and the existing landscape, then write and develop the article.

    Parts
    • Research and Content Opportunities: reader questions, existing articles, source checks, useful angles, and how I use research tools
    • Writing the Article: drafting, developing sections, headline decisions, images, the reader's next step, and assembling the current draft. This part includes five prompt examples

    Stage 3: Prepare It to Perform

    Edit the draft, handle client review, and deliver the approved article.

    Parts
    • Editing and Client Review: editorial checks, facts, voice, readability, search details, feedback, and revisions
    • Delivery and the Next Article: the approved Google Doc, agreed publishing notes, a Loom walkthrough when useful and included in scope, and carrying confirmed learning into later work

    Who this guide is for

    For business owners, marketers, and writers who want to understand and apply my article copywriting process with Claude. It fits people willing to supply business information and source material, make decisions, and review the finished content.

    The guide lives in Notion. You can read and follow it with a free Notion account. The writing and review work uses Claude; some features, such as Claude Projects, are part of paid Claude plans. The guide does not include a Claude or Notion subscription.

    This is a written guide to my process. If you want me to handle the work, my done-for-you services are a separate option.

    Built from my work in SEO and content

    Built from my work in SEO and content

    The approach draws on my experience researching and creating content for real business projects, more than 10 years of hands-on work across 1,000+ articles. Explore the case studies to see that work in context. These are historical examples from my past work, not measured outcomes of using this guide.

    Content and business growth$2,000,000+Sales tied to the content

    Content tied to more than $2,000,000 in sales

    Explore the strategy and published work behind content tied to more than $2,000,000 in sales.

    Get the $2,000,000+ SEO Case Study
    Product-launch SEO

    Product-launch content cited on Wikipedia

    See the Chris Brown product-launch campaign that earned a Wikipedia citation. The Wikipedia page recorded 6,119,057+ views; those are views of that Wikipedia page, not measured client visits or sales.

    Get the Chris Brown SEO Case Study

    Enter your name and email to read a full case study.

    Explore SEO Case Studies

    Questions about Behind the Copy with Claude

    Bring your business context, source material, and what you want the article to accomplish. The prompts walk through how to use that material, from context and audience through research and a first draft.

    It is a written Notion guide with process explanations and prompts. There are no videos, classes, coaching, downloadable templates, or a worked example at every stage.

    A complete first article draft, built from your material, audience, and voice through six prompts in one Claude conversation. The outcome is a first draft, not an edited, approved, or published article.

    No. The mini guide runs in one Claude conversation and does not require separate foundation files or a Claude Project setup. You can work through it with a Claude account.

    Choose Access the Mini Guide, enter your name and email on the access form, and after a successful capture you open the mini guide in Notion. It includes three published-article examples and previews of my wider process.

    Yes. If you would rather have me do the work, my done-for-you services are a separate option. You can book a conversation to talk through your material and project scope.

    No. The guide helps you research, write, and edit articles. Search visibility also depends on your website, the competition, and how search platforms evaluate the page.

    Bring your next article into focus

    Start with your material, your reader and what you want to say. The mini guide helps you work toward a first draft with Claude.

    Enter your name and email to access the mini guide.